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How to Create Affiliate Links on Awin: Step-by-Step Guide (2026)

 

How to Create Awin Affiliate Links

Introduction

After joining Awin and getting approved by advertisers, the next step is creating affiliate links. These unique tracking links allow Awin to identify the visitors you refer and credit you with commissions when they complete qualifying purchases or actions.

Awin provides several ways to create affiliate links, including standard links, deep links, banners, and other promotional tools offered by advertisers. Learning how to generate the right type of affiliate link can help improve your conversion rates and affiliate earnings.

In this beginner-friendly guide, you'll learn how to create affiliate links on Awin, use deep links, and follow best practices for promoting them effectively.

Quick Facts

Features
Details
Platform
Awin
Link Types
Standard Links, Deep Links, Banner Links
Link Creation
Available After Advertiser Approval
Best For
Bloggers, Content Creators, Influencers
Tracking
Automatic
Cost
Free

What Are Awin Affiliate Links?

Affiliate links are unique tracking URLs that identify visitors sent from your website, blog, YouTube channel, Pinterest account, or other approved promotional channels.

When someone clicks your affiliate link and completes a qualifying purchase or action, Awin records the referral and credits your commission according to the advertiser's program terms.

Before You Create Affiliate Links

Make sure you have:

  • An approved Awin publisher account
  • Approval from the advertiser you want to promote
  • Access to the Awin dashboard
  • A website, blog, or other approved promotional platform

Step 1: Log In to Your Awin Account

Visit the Awin website and sign in to your publisher account.

From the dashboard, you'll have access to all available advertiser programs and promotional tools.

Step 2: Open Your Advertiser Partnerships

Navigate to your approved advertiser partnerships.

Select the advertiser whose products or services you want to promote.

Step 3: Access Promotional Tools

Open the advertiser's promotional tools section.

Depending on the advertiser, you may find:

  • Standard affiliate links
  • Deep links
  • Banner ads
  • Product feeds
  • Other marketing assets

Available tools vary by advertiser.

Step 4: Create a Standard Affiliate Link

If you want to promote the advertiser's homepage:

  1. Select the standard link.
  2. Copy the generated affiliate URL.
  3. Paste it into your blog posts, website, or other approved promotional channels.

Step 5: Create a Deep Link

Deep links send visitors directly to a specific product or landing page instead of the homepage.

To create a deep link:

  1. Copy the product or landing page URL.
  2. Use Awin's available deep linking feature or the advertiser's link creation tools to generate a tracked URL (if supported).
  3. Generate your affiliate tracking link.
  4. Copy and use the new affiliate URL.

Deep links often improve conversions because they take visitors directly to the content they're interested in.

Step 6: Test Your Affiliate Link

Before publishing your content:

  • Click the affiliate link.
  • Confirm it opens the correct page.
  • Check that tracking parameters are included.
  • Ensure the destination page loads properly.

Testing helps prevent broken or incorrect links.

Best Practices for Using Affiliate Links

  • Promote products relevant to your audience.
  • Use deep links whenever possible.
  • Add affiliate disclosures where required.
  • Avoid excessive link placement.
  • Check links regularly to ensure they still work.
  • Follow both Awin's and the advertiser's promotional guidelines.

Common Beginner Mistakes

Avoid these mistakes:

  • Promoting advertisers before approval.
  • Using broken or outdated links.
  • Forgetting to test affiliate links.
  • Sending visitors to irrelevant pages.
  • Ignoring advertiser terms and conditions.

My Experience

Creating affiliate links on Awin is straightforward once you're approved by advertisers. The platform provides several promotional tools, and deep linking is especially useful because it directs visitors to the most relevant pages, which can improve conversion rates.

Regularly checking your links and using them naturally within high-quality content can help you build trust with your audience and maximize affiliate earnings over time.

Final Verdict

Awin makes it easy for publishers to create and manage affiliate links through its dashboard. Whether you're promoting homepage links, deep links, or banners, using the right promotional tools can improve both user experience and affiliate performance.

Overall Rating: 4.8/5 ⭐

Frequently Asked Questions

Can I create affiliate links before advertiser approval?

No. You must first be approved by the advertiser before accessing their affiliate links and promotional materials.

What is a deep link?

A deep link sends visitors directly to a specific product or page instead of the advertiser's homepage.

Can I use affiliate links on Pinterest?

Yes, if the advertiser permits it and you follow both Awin's and the advertiser's promotional policies.

Do affiliate links expire?

Some advertisers may change or remove promotional materials over time, so it's a good idea to review your links periodically.

Should I test affiliate links before publishing?

Yes. Testing ensures your links work correctly and direct visitors to the intended destination.

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